5 Comments
Jul 8Liked by Alex Wilhelm

"SaaS + ads + Boosts = the way that Beehiiv keeps its growth flowing" < Beehiv's business model sounds a lot like some of the previous marketplace models (e.g. Reverb.com).

Not sure how I feel about that as a consumer of content. But just pointing that out.

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I think that the difference is that the marketplace-y stuff is layered on top of a paid SaaS service?

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Jul 8Liked by Alex Wilhelm

It is. I just found it interesting how similar-ish the approaches were.

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Oh word, there we agree.

But I have a huge huge huge soft spot for a multi-part biz model, so it is the good sort of history-rhyme, IMO

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Jul 8Liked by Alex Wilhelm

But I'm also not a fan of ad-supported content. The more ads, the less likely I am to read something. Call me a purist, but I want my $$ going to the content creators.

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